Customer feedback is a great way to help a brand improve on its weak links. So it is essential that brands must select the most appropriate mediums of communication and presentation in order to captivate a customer’s experience. 4 ways to conduct an Engaging Customer Experience Survey Survey format How your survey is displayed plays […]

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Most of us have already read our management books or at least heard about the 80-20 rule. In terms of business it simply means that ‘as much as 80 percent of your sales or revenues are generated from as few as 20 percent of your customers’. So, quite obviously, it is very important for any […]

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Running a business involves a number of issues. There are many factors that have to be borne in mind when running a business of any kind. One of the most important aspects of running a business is marketing. If you are marketing a business using the right methods, you are bound to realise a great […]

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If you hear your customers complain just too much about your organisation or products, trust me on this, this isn’t a problem! The real trouble is when they don’t! Actually, when they say nothing at all! If you design a Customer Feedback Survey to dig out what’s really on their mind, you might want to […]

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Surveying customers on a regular basis and in different ways, is an important part to have a successful business, regardless of your industry, service, or product. Surveys measure happiness or unhappiness through your offerings, decide important requirements and provide an opportunity to successfully communicate and build a personal relationship with the customers. When you have […]

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Feedback form is the foremost reliable way to know if the services that you are providing are better than your competition. Improving guest satisfaction results in making a business more successful by spreading a positive word of mouth and increasing footfalls in your restaurant. But, in order to get that actionable guest feedback data, you […]

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After years and months of hard work and sleepless nights that went into manufacturing your product, it can be disheartening to see that it is not as successful as you hoped it would be. The world is a huge market place full of numerous products. Thus, in order to succeed, it will be essential for […]

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